To Inspire
-
Duolingo
An educational addiction
CALL to Skills
—
Jul 2025
To Inspire
-
Duolingo
An educational addiction
CALL to Skills
—
Jul 2025
EDITION EDITORIAL & OVERVIEW
Duolingo
#
63
CALL to Skills
-
Jul 2025

How can we bring equal education to everyone through a smartphone?

It's with this premise in mind that Luis von Ahn co-created Duolingo, an app that allows everyone to learn a foreign language anytime, anywhere and without wasting any money.

But once education became accessible, a new challenge emerged: how to compete with the constant social media distractions?

The answer: act like it. By adopting the same techniques that mobile games and social media use to engage people, Duolingo found a way to make people want to learn. But can an educational app really become that addictive?

‍

No items found.
No items found.

How can we bring equal education to everyone through a smartphone?

It's with this premise in mind that Luis von Ahn co-created Duolingo, an app that allows everyone to learn a foreign language anytime, anywhere and without wasting any money.

But once education became accessible, a new challenge emerged: how to compete with the constant social media distractions?

The answer: act like it. By adopting the same techniques that mobile games and social media use to engage people, Duolingo found a way to make people want to learn. But can an educational app really become that addictive?

‍

No items found.
No items found.

How can we bring equal education to everyone through a smartphone?

It's with this premise in mind that Luis von Ahn co-created Duolingo, an app that allows everyone to learn a foreign language anytime, anywhere and without wasting any money.

But once education became accessible, a new challenge emerged: how to compete with the constant social media distractions?

The answer: act like it. By adopting the same techniques that mobile games and social media use to engage people, Duolingo found a way to make people want to learn. But can an educational app really become that addictive?

‍

No items found.
No items found.
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