Orange Egypt campaign has released its latest campaign to support the national team in the World Cup Qualifiers under the slogan of “it is now or never”
The telecommunication company, Orange Egypt, recently launched a campaign to support the Egyptian football national team in the World Cup 2018 Qualifiers. The campaign includes a televised advertisement, billboards and a hashtag, #يانتأهل_ياماتلحقوناش, which translates to “either you qualify or you won’t catch up to us”.
Orange Egypt states the campaign idea highlights hard core football fans who are now senior citizens wishing to celebrate Egypt as a World Cup qualifier.
“The creative execution is a cool humorous rap song sang by old football fans who are really getting old and are suffering from aging problems as well as stress and pressure from wasting chances to qualify for the World Cup for the last 28 years,” according to the press release.
It adds that “they ask our national team to man up and make it this time as they don’t have the luxury of time to wait for another four years. It’s their literal last chance to see our national team in the World Cup.”
Social media users have expressed various opinions in reaction to the advertisement varying between laughter and rejection.
Several users have commented on the campaign hashtag يانتأهل_يامتلحقوناش# saying that the idea carries a brilliant sense of humor while other rejected the offensive culture imposed on senior citizens.
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Orange Egypt campaign has released its latest campaign to support the national team in the World Cup Qualifiers under the slogan of “it is now or never”
The telecommunication company, Orange Egypt, recently launched a campaign to support the Egyptian football national team in the World Cup 2018 Qualifiers. The campaign includes a televised advertisement, billboards and a hashtag, #يانتأهل_ياماتلحقوناش, which translates to “either you qualify or you won’t catch up to us”.
Orange Egypt states the campaign idea highlights hard core football fans who are now senior citizens wishing to celebrate Egypt as a World Cup qualifier.
“The creative execution is a cool humorous rap song sang by old football fans who are really getting old and are suffering from aging problems as well as stress and pressure from wasting chances to qualify for the World Cup for the last 28 years,” according to the press release.
It adds that “they ask our national team to man up and make it this time as they don’t have the luxury of time to wait for another four years. It’s their literal last chance to see our national team in the World Cup.”
Social media users have expressed various opinions in reaction to the advertisement varying between laughter and rejection.
Several users have commented on the campaign hashtag يانتأهل_يامتلحقوناش# saying that the idea carries a brilliant sense of humor while other rejected the offensive culture imposed on senior citizens.
No items found.
No items found.
Previous Article
Next Article
Orange Egypt campaign has released its latest campaign to support the national team in the World Cup Qualifiers under the slogan of “it is now or never”
The telecommunication company, Orange Egypt, recently launched a campaign to support the Egyptian football national team in the World Cup 2018 Qualifiers. The campaign includes a televised advertisement, billboards and a hashtag, #يانتأهل_ياماتلحقوناش, which translates to “either you qualify or you won’t catch up to us”.
Orange Egypt states the campaign idea highlights hard core football fans who are now senior citizens wishing to celebrate Egypt as a World Cup qualifier.
“The creative execution is a cool humorous rap song sang by old football fans who are really getting old and are suffering from aging problems as well as stress and pressure from wasting chances to qualify for the World Cup for the last 28 years,” according to the press release.
It adds that “they ask our national team to man up and make it this time as they don’t have the luxury of time to wait for another four years. It’s their literal last chance to see our national team in the World Cup.”
Social media users have expressed various opinions in reaction to the advertisement varying between laughter and rejection.
Several users have commented on the campaign hashtag يانتأهل_يامتلحقوناش# saying that the idea carries a brilliant sense of humor while other rejected the offensive culture imposed on senior citizens.
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